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Day 3: One Size

Writer: Archana Mohan
Archana Mohan
3 days ago
1 min read

I walked into Brandy Melville and discovered they sell their T-shirts in just one size. They've adopted a "one size fits most" policy.


Just one. And it wasn't mine.


I felt excluded.


“Why are you surprised?” my daughter asked. “Everyone knows that.”


Well, I didn't.



I've often talked about the importance of knowing your audience. Finding your people. Being clear about who you're for.


I understand that not everything has to be for everyone.


I felt uncomfortable being on the outside of that decision.


One size. Not mine.

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